Aligned and Kind is a coaching practice led by Christina Shaw that supports creative entrepreneurs through mindset, life, and business coaching. The practice brings together personal growth and the realities of building a creative business, with a focus on purpose, prosperity, self-trust, and sustainable success. Its approach emphasizes worthiness in the present moment rather than tying self-value to productivity or achievement, helping clients pursue business growth from a place of alignment rather than depletion. Aligned and Kind also offers business coaching tailored to niche creative fields, including wedding photographers.