Arielle Roth Makeup Artistry is a Bay City, Michigan-based makeup business specializing in soft glam for weddings, boudoir sessions, and special events. The artistry focuses on enhancing natural features with polished, camera-ready looks that remain personal and true to each client. Drawing on more than a decade of experience in both makeup and photography, the business brings a strong understanding of how color, texture, and finish translate on camera while still appearing balanced in person. Its approach emphasizes a safe, judgment-free experience designed to help clients feel comfortable, seen, and confident during meaningful occasions.