Beauty and Soul Artistry Inc is an Oakdale, New York beauty business offering makeup artistry, lash services, hair styling, photography, and spray tanning with a personalized, confidence-focused approach. Bridal beauty is a defining part of the business, supported by a collaborative team specializing in wedding hair and makeup. Led by Alexa Sellick, a professional makeup artist, master lash artist, and photographer, the business emphasizes polished, expressive results tailored to each client rather than a one-size-fits-all look.