Be Fab

Be Fab - Be You LLC is a coaching business focused on functional wellness, performance, and behavior change for high-achieving professionals. Founded in 2014 by Maria Horstmann, the company uses a data-driven, lab-led coaching model to help clients address weight regulation, digestion, energy, cravings, hormone-related concerns, and day-to-day resilience. Its approach emphasizes understanding broader wellness patterns, using measurable inputs where possible, and translating findings into individualized, practical strategies grounded in natural wellness principles. Training support, functional labs, and FBCA are incorporated into a framework designed to improve overall function rather than pursue quick fixes.